The ambition behind Bud.TV was immense. The company invested a rumored into the project, planning to offer 24-hour live and on-demand programming across up to seven different channels dedicated to genres like comedy, sports, news, and reality. The goal was to bypass traditional advertising and build a direct digital relationship with its target audience of young adults. They even brought in Hollywood talent, including Kevin Spacey, Ben Affleck, and Matt Damon, to produce original shows.

Download DaVinci Resolve and watch a 20-minute tutorial on YouTube. Day 2: Edit a 60-second "sizzle reel" using your smartphone footage. Day 3: Create a profile on Upwork. Title: "Web Series Editor for Hire - $30 flat rate per video." Day 4: Send 5 personalized pitches to small YouTubers who post inconsistently. Day 5: Complete your first gig, ask for a testimonial, and raise your price.

The platform hosted a variety of original programming designed to appeal to a specific demographic:

Football (NFL, Soccer), Basketball (NBA), Formula 1, Boxing, and WWE.