Today, with WhatsApp calls and Zoom replacing paper letters, “Bahini Lai Chikeko Katha” has taken on a new meaning. It is no longer just about a physical letter. It is the — the 2 a.m. phone call, the long voice message, the e-card sent for Bhai Tika (the last day of Dashain).
With the rapid expansion of internet access and smartphone penetration across Nepal, the consumption of digital content has shifted significantly.
