Barbie (2023). Partnered with Mattel and produced by Margot Robbie’s LuckyChap Entertainment, WB demonstrated how a non-traditional IP can become a cultural phenomenon through ironic, feminist storytelling and a $150 million marketing blitz. The film grossed $1.4 billion, proving that popular entertainment can be both commercially maximalist and critically sophisticated.

Continues to capture global audiences through Harry Potter spin-offs and expanded media.

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Max (formerly HBO Max) combines prestige TV with blockbuster cinema. 4. Sony Pictures Entertainment