Tech giants can afford to co-finance zero-rating programs with telecom networks, establishing dominant monopolies.
Ufone has carved a niche by zero-rating specific apps aimed at social welfare. In a notable collaboration, Ufone zero-rated the 'ConnectHear' app, which is designed to assist the deaf community during disasters, ensuring these critical services are accessible without any data package. This focus on social impact distinguishes Ufone's zero-rating strategy, which also famously included providing free access to Twitter long before the Facebook-led initiatives.
Net neutrality dictates that internet service providers must treat all online data equally, without discriminating or charging differently by user, content, or platform. Zero-rating inherently violates this principle by making certain websites free while charging for others. Anti-Competitive Disadvantages
#PakTech #DataSaver #StudentsOfPakistan #ZeroRated