is a proprietary display typeface created by Samsung Electronics, typically used in high-impact marketing materials, product launch keynotes, and premium advertisements (e.g., for Galaxy Z Fold/Flip, Neo QLED TVs). It is not the default system font on Galaxy phones (which is SamsungOne ). Instead, it serves as a brand accent font for headlines, posters, and cinematic videos.
This custom typeface is more than just "text"—it's a core part of the modern Samsung visual identity. It features: Geometric Precision Samsung Imagination Modern Font
Samsung’s global slogan, "Do What You Can't," relies on a paradoxical feeling: confidence mixed with wonder. The Samsung Imagination Modern Font embodies this paradox through four core design principles: is a proprietary display typeface created by Samsung
Samsung has used this font on:
– Outstanding. Each letter feels sculptural, almost like a logo mark. The high contrast between thick strokes and negative space makes words pop. This custom typeface is more than just "text"—it's
The Samsung Imagination Modern Font was crafted with a clear design philosophy in mind: to create a typeface that is both modern and approachable. The font's design team, comprising of experienced typographers and designers, sought to strike a balance between sleek, contemporary lines and warm, inviting curves. The result is a font that exudes confidence, sophistication, and a touch of playfulness.