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With the Hollywood strikes of 2023 resolved, 2024 saw a frantic production catch-up. However, on June 30, live sports (NBA Finals, WNBA surge, and Euro 2024) accounted for 38% of all linear TV viewership. Entertainment content is now scheduled around live sports, not competing with it.

Media Analytics Desk Date of Publication: July 2, 2024 Next Scheduled Report: October 15, 2024 (Q3 2024) pornplus 24 06 30 coco lovelock professor seduc exclusive

Short-form vertical video ceased to be just a trend; it became the primary discovery mechanism for all mainstream media. With the Hollywood strikes of 2023 resolved, 2024